2013.04.06
“World’s shortest limited-time sale” receives ADFEST Bronze award
Domino’s Pizza’s “World’s shortest limited-time sale,” which KAYAC Inc. helped the production of, has received the Bronze award in the INTERACTIVE category of ADFEST, the largest ad awards in Asia.
The “world’s shortest limited-time sale” is a Facebook app for Domino’s Pizza’s campaign. Customers who successfully press the button when the clock shows repeated digits can get a half-price coupon for large-size pizza. KAYAC Inc. has been involved in the production of the app.
ADFEST INTERACTIVE
http://www.adfest.com/pdf/Winner_Interactive%20Lotus.pdf
World’s shortest limited-time sale
http://www.kayac.com/en/client/1061
http://award.kayac.com/2013/award/dominos/